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2010, (06) 531-534+539

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森林养生保健旅游文献研究
Literature Research of Forest and Health Care for Tourism

卢素兰;
LU Su-lan(Agriculture and Forestry Economy Management Fujian Agriculture and Forestry University,Fuzhou 350002 China)

摘要(Abstract):

本研究通过查阅,整理分析目前国内外学者对森林养生、保健等森林健康旅游域的理论研究,从搜集的文献,发现国内对养生旅游的研究中,在温泉养生旅游的研究相对较全面,不仅有对其资源的养生保健功能而且还涉及温泉养生市场需求、产品定位、目标市场定位等方面,而在其他类型养生保健旅游还研究的不多。对于森林养生保健方面,现在国内学者主要集中在森林养生保健的功能和森林保健因子的测定和评价研究,对开展森林养生旅游是否符合目前休闲养生市场的需求,消费者对森林养生旅游的认知和消费意向、消费情况等还缺乏研究。
This study through consulting,sorting out and analyzing current domestic and overseas scholars on forest preserve one's health,health care,and other forest tourism domain theory research,from the collection of the literature,found in domestic tourism research,health preservation in hot spring tourism research relatively comprehensive,not only of its resources of the health care function but also involves spa health market demand,product positioning,target market positioning,and in other types of health care tourism research is few.To forest health care,now domestic scholars mainly concentrated in the forest health care function and forest health factor of measurement and evaluation is studied,and the exhibition forest tourism whether to conform to the present leisure health preservation market demand,consumer of forest tourism cognitive and consumer health intention,consumption situation is still lack such as research.

关键词(KeyWords): 养生;养生旅游;森林养生保健旅游;文献研究
keeping in good health;health tourism;forest and health care for tourism;the literature research

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基金项目(Foundation): 福建农林大学青年基金(2009034)

作者(Author): 卢素兰;
LU Su-lan(Agriculture and Forestry Economy Management Fujian Agriculture and Forestry University,Fuzhou 350002 China)

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